 |
| Edition |
1st -
Paperback |
| List
Price |
$40 - click
here to get 30% off |
| Pages |
256 |
| ISBN |
0-201-79304-0 |
| Publish
Date |
May, 2002 |
| Publishers |
Peachpit Press, Rockport Publishers |
| Category
|
Web Design, Internet Commerce |
|
Overview |
"Designing Web Sites That Sell" recognizes that good
design is more than just a pretty face; it persuades visitors to
act — to look, buy, and come back for more. Written by designers
for designers, it's a results-oriented guide to building a profitable
e-commerce site without sacrificing design and style.
You will learn to:
| • |
Identify and understand the customer, the content
and the technology of commerce sites |
| • |
Master six critical principles of good commerce
design |
| • |
Understand the process and players involved |
| • |
Effectively play your role in the process of
building a site |
| • |
Use information, interaction and presentation
design to create an effective, easy-to-use commerce site |
| • |
Build a winning site that's easy-to-update |
| • |
Get a handle on how to test and revise the site |
| • |
Understand how to take your commerce site to
other devices and platforms. |
Plus, you'll get:
| • |
Real-world case studies of successful commerce
design, featuring examples from Amazon, Handspring, Herman Miller,
J. Crew, Flowerbud, Volkswagon, Christies and Blue Nile. |
| • |
Practical, professional advice and tips |
This book is ideal for:
| • |
Budding web designers |
| • |
Experienced web designers who are new to commerce
design |
| • |
Project managers of commerce sites |
| • |
Managers that want to understand the design process
|
|
|
|
|
|
The DesignWhys series
A collaboration between Rockport Publishers and
Peachpit Press, DesignWhys is a series of practical,
hands-on books that speak visually to graphic designers.
DesignWhys goes beyond the how to give you the
why behind design.
Designing Web Site Interface Elements
The new second book in the DesignWhys series by Eric
Eaton
|
|
|
|
